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Castle Rock Burgers Restaurant Franchise StoreMany people dream of opening their own restaurant, but with many obstacles to overcome, most do not make the attempt. Yes, having your own restaurant sounds exciting, your name, your ideas and your food being shared with the local towns people and known throughout social media. However, having your own restaurant is also a tremendous amount of work, and I am not talking about the day-to-day operations, which is another subject. Creating a restaurant from scratch takes a tremendous amount of time, effort, patience, research, discussions, and not to mention a good deal of money. Lets go over just a short list, just to give you an idea of what is involved in creating your own restaurant, and this is just a short, quick list.

  1. You will need to think of a name, that is thought provoking and tells the world exactly what you do. You will want to have a dot com name, facebook, instagram, twitter and youtube, this will be for the marketing, but we are not there yet.
  2. You will need to come up with a theme, when people step into your restaurant, what do you want them to feel. This is where you would bring in your 3D graphic design artist, and and architect.
  3. Location, ultimately the most important decision that you will nee to make. If the food, the design, the lighting or anything else is not ok, you can fix it, but not with you location. If you pick a good location, great, if you pick a bad location, you will be miserable for the length of your contract, and that will hurt.
  4. Lets say you get through all this, now you will need to create a menu based on your theme, you will need to cost out every item on your menu. You will then need to create every dish on your menu, and have some taste testers try out your food. You want critics for this job, not your best friend, or mom and dad. You want people who have an excellent pallet, and who know food.
  5. Now you need to create your menu design. For this you may need a graphic design artist and a professional food photographer.

The Castle Rock BurgerOk, these are just the top five things you will need to overcome to provide a nice restaurant for your potential guest. However there are many, many more items to go onto this list. So overall, it can be a very daunting task to undertake, if you have experience, little experience or no experience at all. However, there is another solution to owning your own restaurant, and it's called franchising.

Buying a Castle Rock Burgers franchise, ensures you are getting a proven system, that already has a working store, with revenue as-well-as happy customers that can be found throughout their social network. Once you purchase a Castle Rock Burgers restaurant franchise, everything is done for you, all marketing, menu, food costing, equipment purchases, interior design, 2D and 3D layouts. Chef Rick St. John will personally train the staff on how to manage each of their stations, preparation of food, cooking of the food, plate setup and serving instructions, just to name a few.

From the day your restaurant is opened, you need to only concentrate on managing the restaurant, that in itself is a task, but far easier than creating everything from scratch.

Franchising A Restaurant vs Starting Your Own Restaurant

With franchising you are getting a verified system, that works, and that is already known to the public, and making money. These are three very important attributes to keep in mind when thinking this over. Also, depending on your level of experience, a franchise will fit anyone, from the novice to the experienced. 

However, for those who do wish to undertake this task of doing it all yourself, there is the excitement and thrill of creating everything from just your idea, that has been, up until now, just thoughts on a piece of paper. The decision comes down to you, what are you most comfortable with, how much risk are you comfortable in taking, and do you have the money.

With a franchise you will just payout one lump sum, for your franchise fee, and the equipment, and then you are open for business. For many this is the best choice, because you know exactly what your budget is. Franchising is generally far cheaper than going the road alone, and that's because it's all been done before, all cost are known, less headache.

However, from scratch, you will only have projections, until you actually start spending the money, and you must be prepared for some bumpy roads, as there will be many, but in the best case scenario, at least a few.

Learn more today, set an appointment and visit Chef Rick St. John today.